If your business did not utilize commercial cleaning services pre-pandemic, changing consumer behaviors may have you rethinking your cleaning strategy. Consumers are wary about venturing out into public spaces even as Covid-19’s grip on our society loosens. The pandemic has opened people’s eyes as to how easily germs can be spread, especially in shared public spaces. This has necessitated much stricter cleaning and disinfecting protocols for businesses of all shapes and sizes.
Commercial Cleaning Is The New Normal
It is no longer enough to tell consumers that you are following strict cleaning and disinfecting protocols, you have to show them that you are. In a post-pandemic world, consumers expect to see visible evidence of cleaning and disinfecting protocols being put into practice. In order for businesses to regain consumer trust, they will need to employ dedicated cleaning personnel to work during normal business hours.
Consumers want to see someone wiping down door handles, shopping carts, checkout counters, and other high-touch surfaces. They want to see restrooms that are sparkling clean, hand sanitizers in place and being used, and onsite cleaning personnel visibly cleaning. Daily cleaning is no longer enough. Constant, visible cleaning is the new expectation, and businesses that fail in this regard may fail altogether.
Many businesses see this as an opportunity to attract more customers by providing a cleaner environment than their competitors. Many are hiring commercial cleaning services, janitorial services, and day porters to market their cleaning protocols as part of the customer experience.
Building Employee Trust
It’s not just consumers that have raised the standards when it comes to cleanliness and hygiene, employees are also changing the way they look at the workplace. With many employees working from home during the pandemic, the desire to go back to the office is tempered by the uncertainty of a post-pandemic world. Employees need to feel confident that their employers are doing everything within their power to provide a clean and sanitary workplace.
This means that in addition to employing visible cleaners during business hours, employers are also employing commercial cleaning services to deep clean their premises after hours. This helps to ease the anxiety that some employees may feel with regard to returning to the workplace. Knowing that when you arrive to work in the morning you will be entering a workplace that has been professionally cleaned and sanitized makes returning to work less stressful for everyone.
The Shift To Commercial Cleaning Brings Long-term Benefits
It is important to realize that the shift in people’s behavior with regard to cleanliness is not a bad thing. If there is a silver lining to the recent pandemic, it is that we now live in a much cleaner world. People are far more concerned about catching and spreading germs than ever before and that fear has translated into better cleaning and hygiene protocols for all of us.
The fact that the cleanliness of a business has taken a primary role in how businesses attract consumers is also a very good thing. The more businesses recognize the importance of operating a clean and sanitary establishment, the safer shared public spaces will become and that is better for everyone.
Need Help With Your Commercial Cleaning Needs?
Complete Care Maintenance has been providing affordable commercial cleaning services to New Jersey businesses since 2001. We can help you to establish cleaning protocols that both your customers and employees will appreciate. Call or contact us today to learn more.